Brand guidelines

You’ll receive an 80+ page report with: a heat-map across the 10 core topics, 5-tier scores (Critical→Optimal) for each module, your top 10 quick wins, a 90-day action outline (Stabilise → Build → Improve → Optimise), and signposts to relevant playbooks/SOP templates, formulas, and a jargon A-Z. It’s practical and ready to use immediately.

No. We use your answers in a weighted scorecard (by topic/module), map them to the four cornerstones (Marketing, Sales, Operations, Finance), and generate tailored recommendations. Where needed we add consultant review and UK-specific guidance. The output mirrors your realities, not a template.

About 60 minutes of quick-fire questions. We do the heavy lifting on analysis and packaging so you can action things straight away.

Only headline numbers (turnover, margins, CAC/churn, overheads) and you can use ranges if preferred. We don’t need bank access or confidential customer lists for the audit.

Each module is scored into five tiers—Critical, Weak, Stable, Strong, Optimal—based on your responses and weighting. You’ll see where risk lives, where you’re fine to hold, and where to double down for growth.

Yes. Recommendations align with recognised methods (e.g., stabilisation sprints, OKRs, SOPs, risk registers, CI cadences) and can sit alongside PRINCE2, Lean Six Sigma, or ISO routines you already run.

Usually: tighter lead-handling SLAs, simpler offers/pricing, better AR collections and cash discipline, churn-prevention touchpoints, automation of repetitive admin, and basic data hygiene that unlocks clearer decisions.

Absolutely. The audit scales from founder-led micro businesses up to 100–200 staff. If a recommendation needs more resource, we offer a lighter alternative path.

Strong businesses use the audit to find hidden friction, unlock pricing power, reduce cost-to-serve with automation, and prepare for scale or exit (systems, governance, unit economics).

No hard sell. If you want help, we can implement; if not, you’ll still have a clear 90-day plan, SOP templates, and playbooks to execute in-house.

Many quick wins land within 2–4 weeks (e.g., enquiry conversion and cash timing). Deeper improvements (e.g., process redesign) follow in 60–90 days. We prioritise “impact per effort”.

We’re vendor-neutral. We’ll suggest options and costs, but the default is simplify first, automate where it pays, and rationalise duplicate tools. 

Only the Sensigence team working on your audit. We use business-context data, keep it secure, and honour opt-outs/suppression. You can request deletion any time.

Three options:

Option One — Get that full detailed report  + complete research materials, workings and plans completely free, Add in £500 upfront credit. Our team then conduct a workshop with you. We agree your priorities and budget for phase one and start delivering with you straight away and you get to use our digital toolkit for free.

Option Two — Walk away with the 80 page detailed system-generated report covering immediate priorities, strategic projects, and ongoing/next moves for the 10 core areas of your business, work with the suggested activities and feedback yourself and keep your £500 credit for later.

Option Three — For £399, get all the research, workings and planning in full technicolour, extensively covering your A-Z of solutions and opportunities in depth. More than enough detail to act immediately and execute the plan fully yourself or with your own suppliers.

No. Scores are a map, not a verdict. We focus on a 10x approach with a small number of moves that create momentum and confidence fast.

Yes. Involving Finance/Operations/Commercial leads improves data quality and buy-in. We can run it live on a shared call if you prefer.

Your report includes “signposts” to short videos, checklists, and guides tied directly to your weak modules. We have 1000s of publications to support improvement, upskilling, and adopting new skills. We can supply in the form of Books, Videos, Audio, Prompt Packs, Templates, Notion Templates, Checklists, Toolstacks, Workbooks, and comprehensive Guides.

Pick a slot, bring headline numbers (turnover, margin, CAC/churn, overheads), and any current KPIs or blockers you’re seeing. We’ll handle the rest and return a prioritised, 90-day action plan.